December 19, 2019 05:18 AM
Usage of Augmented Reality, Virtual Reality and Mixed Reality, collectively known as Extended Reality or XR, made significant strides in 2019 - but what does 2020 hold? The XR market continues to grow at an exponential pace across a broad range of industries. The worldwide market is estimated to be $16.8 billion in 2019 but is forecast to exceed $...
November 19, 2019 01:47 AM
Education opens up the mind and expands it in multiple directions. The mind of a child beginning its education at schools is like an open canvas waiting to be painted bright and colorful. What better way to create lasting impressions in a young and flexible mind than complementing education with technology? A survey conducted by Harvard GSE shows...
November 13, 2019 07:24 AM
As the world moves towards digitization, immersive technologies like virtual, augmented, and mixed reality are capturing the attention of the millennial. The virtual world that these technologies show to the user is captivating and enthralling. Augmented reality works by altering the perception of the human brain by amalgamating the real and virtua...
November 06, 2019 06:00 AM
If you thought augmented reality was a gaming technology that has nothing to contribute to your brand building exercise, think again. Augmented reality technology enables users to "experience" your brand. For example, a customer looking to buy furniture for his living room can actually impose the selected furniture in his living room to see if it f...
October 29, 2019 06:08 AM
This surge in acceptance of the AR/VR technology in the recent few years is not just a mere bubble but is being considered as a paradigm shift in the Digital era. HoloPundits has foreseen this shift and prepped to put its best foot forward to become a forerunner in this space. We began our foray into this space with a far-fetched vision to delive...
October 23, 2019 07:03 AM
As augmented and virtual reality technologies mature, they are gaining traction among consumers and businesses. What were once gaming and entertainment technologies are now being used in ecommerce, medical science, and education and training applications. A recent report by eMarketer examines the market dynamics in 2019 for AR and VR technologies....
September 30, 2019 09:05 AM
The millennial consumer is redefining the customer engagement landscape. A survey conducted by Forbes on 1,300 millennials to learn more about consumer trends. According to the survey, 62% of the millennials say that if the brand engages them on social media, they are likely to be a more loyal customer. There are around 80 million millennials in Am...
September 20, 2019 05:20 AM
Humans are wired to overreach on anything that's present in front of us. Technology is no exception to this attitude as we are constantly pushing its limits. The recent traction in the Augmented, Virtual and Mixed Reality technology space and its fruitful amalgams by never tiring experts have given birth to its new-found cousin, 'XR Technology'....
July 12, 2019 01:09 AM
HoloPundits' proprietary enterprise AR platform seeks to bolster the effectiveness of marketing campaigns worldwide.Customer engagement and conversion are challenges for marketing departments everywhere. Traditional forms of advertising often have a low recall value and lead to poor ROI. Mobile advertising continues to grow as consumer engagement h...
May 03, 2019 09:27 AM
HoloPundits, a US-based immersive technology company, has announced the launch of XRGuru - Human Anatomy, a comprehensive Augmented Reality (AR) app that converts any room to a virtual, immersive anatomy lab. The app seeks to enhance the academic effectiveness of the study of the human body. It also helps medical schools overcome the limitations of...
April 26, 2019 08:19 AM
Immersive technologies using smartphones are the next level in innovative human-machine interaction. Speaking of innovation, merging virtuality, reality, and mobility into the same space has been a subject of intense exploration for years. Augmented Reality (spelled AR) is the technology that transpires the insertion of virtual objects, graphical...
April 10, 2019 02:19 AM
Recently, US-based immersive reality experts HoloPundits announced its association with Microsoft for the Mixed Reality Partnership Program (MRPP). The leader in interactive mixed reality solutions has been chosen from a handful of global organizations to devise, develop, and deploy cutting-edge mixed reality solutions. These resolutions not only a...
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